Rag & Bone Pop-up

The project was to design a Pop-Up Shop for a menswear clothing brand. We were partnered with a Graphic Design student and asked to rebrand our company that was assigned to us. 

The design concept for this Pop-Up Shop is based on the idea that Rag & Bone is launching a specific menswear sub-brand, called Adam, that plays off the story of Adam and Eve. Key features of that story, like the apple that Eve ate and the devil in serpent form, became literal design features in the Pop-Up Shop. Another important feature of the story of Adam and Eve is the location. This Pop-Up Shop features an exclusive, speak-easy style cider bar inspired by the Garden of Eden.